packaging / pattern
Packaging illustrations are much more than pretty decorations. A good packaging design triggers a buying reflex and ideally makes end users prefer a certain product. A wine bottle with an attractive label is more likely to end up in the shopping cart, while a face cream with an attractive illustration is more likely to end up in the bathroom. Every illustration underlines the high quality of a product, and in the case of bottles or tea tins, it can even turn the object into a collector's item.
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