Wrap With Care

Art Direction, Illustration, Animation
Industry: Packaging
Animation Film

Sylwia created an animation for The Fabric Wrapping Co and their "Wrap With Care" campaign. The campaign aims to raise awareness about the fact that the UK uses paper from 50,000 trees every year to wrap gifts for Christmas. Its goal is to encourage people to switch to sustainable wrapping options this year and become more aware of their ecological footprint.

For the project, Sylwia developed a visual language based on her bold, colorful style, including characters and sets. The client provided her with a script, which served as the foundation for the animated film and was narrated accordingly.