We visualise what is difficult to say.

There are topics that are rarely discussed – because they are unpleasant or emotionally disturbing. That is precisely why they are so important. This is where illustration and animation show their particular strength: they convey content without causing offence. They touch people without overwhelming them. And they attract attention where silence would otherwise often prevail.

Why taboo topics need visual communication

Socially sensitive topics such as mental health, sexual violence, displacement, poverty, and discrimination are often complex, both emotionally and in terms of content. Illustration and animation open up new avenues of approach:

  • They abstract where reality would often be too harsh.

  • They explain where words fail.

  • They create closeness without exposing.

  • They convey emotions without pathos.

Illustrations help to alleviate fears and enable differentiated perspectives, particularly in public relations, education and awareness campaigns.



How illustration & animation can be used in a targeted manner

Emotional appeal without excessive demands

Where real images can frighten or re-traumatise, illustrations offer a protected space. With abstract figures, symbolic imagery and targeted reduction, sensitive content can be conveyed gently and clearly without being overwhelming. There are many possible applications - the decisive factor is the responsible use of content and tone.

Matthias Schardt has illustrated reports for Spiegel Online on the subject of sexualised violence in Kenya and on attacks on environmentalists worldwide. His dark, atmospheric illustrations convey pain and powerlessness without explicitly showing violence. In this way, illustration creates emotional access to extensive human rights violations - hauntingly, aesthetically and responsibly.

Two bold motifs by Studio Topie address the serious consequences of female genital mutilation - a grave violation of human rights. Through reduced symbolism and emotional imagery, pain, control and speechlessness are made visually tangible - impressively and respectfully.

Chris Hees also illustrates sensitive content for ARD and NDR TV documentaries - for example about sexualised violence on New Year's Eve 2016 in Hamburg or children of German IS supporters in Iraq. His images accompany the journalistic contributions with restrained, haunting imagery. Illustration takes on a mediating role here: it preserves the anonymity of those affected without creating distance and makes complex realities tangible.

For a podcast by Deutschlandfunk Kultur, Anselm Hirschhäuser illustrated the story of an unusual friendship between a Syrian refugee and a German aid worker - and its break-up due to a suspected terrorist attack. The pictures show how quickly trust can turn into mistrust and how politically charged issues can permeate personal relationships. Illustration creates access to psychological and social contexts that are often difficult to put into words.



Awareness & education

Illustration also creates access to complex content in the education sector. Whether in exhibitions, podcasts, school materials or social media - it makes difficult to grasp topics understandable and emotionally accessible.

In collaboration with the BZgA and Das Hochhaus, Annette Jacobs created five stop-motion episodes for the educational series ‘LIEBESLEBEN klärt auf’, which communicate sexual health in an entertaining and understandable way. Her animations are characterised by a strong, colourful aesthetic: Iconic paper figures with clear shapes meet loving details made of wool, fabric and glitter that emphasise diversity and individuality. The result is an accessible, visually memorable format for social media education.

Anne-Marie Pappas illustrated the entire issue no. 98 of Amnesty magazine, which is dedicated to the topic of sexual violence. Under the campaign motto ‘Only a yes is a yes’, she uses sensitive imagery to accompany an often suppressed topic - also in Switzerland. Her illustrations make the invisible visible, give those affected space and sensitise a broad public. The magazine is aimed at both Amnesty members and a politically interested readership. Illustration becomes a mouthpiece for social responsibility and shows how visual design can contribute to human rights education.

Larissa Bertonasco has created three live illustrations for Hamburg Wasser based on the diaries of Italian forced labourer Marino Ruga. Her reduced, atmospheric visual language tells of fear, destruction, hope and remembrance - and makes a long-suppressed chapter of German history accessible. The illustrations were used as part of the company's internal and public remembrance work. "I wanted to create an atmosphere that is oppressive, but also allows for hope. Illustration gives me the opportunity to find exactly this nuance." For Larissa, illustration is a means of visual remembrance culture - it opens up spaces in which empathy arises and dialogue becomes possible.

Many of these works deal with topics where a camera would not be appropriate - content that requires special care and a high degree of empathy. Illustration enables respectful access to topics that are often hidden. It becomes a mouthpiece for the unspoken - approachable, thoughtful, investigative and visually impressive.



Key Takeaways: How Illustration & Animation Make Taboo Topics Accessible

  • Visualization instead of avoidance – Illustration and animation make sensitive topics visible without overwhelming or harming the audience.

  • Abstracted visuals create emotional access – Symbolic and minimalist imagery opens spaces for empathy without exposing individuals.

  • Responsible handling of sensitive content – Illustration requires empathy, ethical awareness, and a clear communicative approach.

  • Supporting awareness and education – Visual media can make complex or difficult subjects understandable and emotionally engaging.

  • Structured creative process – Professional results depend on careful planning, close collaboration, and sensitive handling of content and audience.

FAQ: Common Questions on Visualizing Sensitive Topics

Why are illustration and animation effective for taboo subjects?
Because they abstract complex and emotional content, making it accessible without retraumatizing or overwhelming.

What topics are especially suited for visual treatment?
Sensitive areas like mental health, discrimination, violence, displacement, or poverty that require empathetic communication.

How do visuals maintain emotional closeness without exposure?
Through symbolic and abstract imagery that conveys emotion while preserving dignity and anonymity.

Where are such visualizations used?
In awareness campaigns, educational projects, journalism, and cultural initiatives.

Why is ethical responsibility important in design?
Because sensitive topics have strong emotional impact, visuals need empathy, respect, and professional care.

08.07.2025