Successful branding through creative animation design

Animations are more in demand today than ever before and offer companies a wide range of opportunities to present their messages creatively and effectively. As an illustration and animation agency, we understand the importance of moving images for B2C and B2B. Our aim is to transform your ideas and visions into appealing and impressive animations that inspire your target group. Check out our Animation Showreel!

Especially in the digital landscape, animation can explain complex scenarios and abstract ideas in an understandable way. They offer an extraordinary and exciting way of presenting products and enable companies to communicate their principles, vision and values in a memorable way. Even short animations have the power to bring more attention to a simple message and bring life to the characters illustrated. As a result, they gain sympathy and create a high recognition value for your brand communication.

Our agency combines various disciplines such as illustration, film, sound design, storytelling, typography and graphic design to convey your message on multiple levels and inspire your audience.

Use animations for:

- Explainer videos: Present your company, your products or your offer in an attractive and easy-to-understand video.

- Social media campaigns: Use animations on platforms like Instagram, TikTok or Facebook to inspire your target group and generate engagement.

- Logo animations: Create brand and campaign awareness with an animated version of your logo.

- Online advertising: Use animations as eye-catchers in your online ads to attract the attention of your target group and encourage them to take action.

- GIFs in messenger services: Use animated GIFs in WhatsApp, Facebook Messenger, Microsoft Teams and other messenger services to make your communication more lively and interactive.

- Email Campaigns: Increase brand awareness and grab attention by incorporating animations into your email campaigns.

Jojo Ensslin created the animated film "Becher Leer - Tellervoll" for the Children for a better World e.V. cup deposit donation project. The film was broadcast at the World Cup and sensitized football fans during the public viewing to the possibility of using cup money to donate meals to needy children.

Annika Metzes created this animation for the Volksbanken Raiffeisenbanken in collaboration with our motion designer Simon Walter. She visualizes the future of payment with the animated character family "Raiff". With contactless payment, a banking app and online shopping, she shows how easy and convenient payment transactions can be in the modern world. The animation clearly illustrates the advantages and possibilities of digital banking.

The Fabricwrapping Co's 'Wrap with Care' campaign is about raising awareness that the UK uses 50,000 trees worth of wrapping paper every year. With her animation, Sylwia encourages to get creative, reuse wrapping paper, recycle and think about the planet when wrapping.

When creating animations, the motto "less is more" applies: confusing and overloaded spots are difficult for the viewer to understand. As with a good layout or a successful illustration, it is important that the message is clear and easy to grasp. Our expertise lies in designing animations that focus on the essentials while being aesthetically pleasing. Short loop animations, which are currently trending, are great for showcasing social media content and come in a wide range of styles from analog illustration to 3D.

In this endless zoom video (created with illustrations based on style guide specifications), Mr.OLLO and Fabia Matveev showcase Mastercard-supported initiatives and partnerships that contribute to biodiversity conservation, sustainable forest restoration and the fight against world hunger.

Timo Meyer illustrated and animated Chloe Dolic for various aspects of electric cars for Opel's electric mobility platform "Simply Electric".

Andrea De Santis illustrated packaging worlds for Ja! Brought to life by Chloé Dolic, of course. With this initiative, the company is already saving more than 1,100 tons of plastic and is continuously working on further environmentally friendly solutions for our planet.

Animations create an authentic and emotional connection between your audience and your brand. Regardless of the content, an engaging animated video increases engagement, fosters empathetic engagement, and leads to greater brand loyalty and higher sales. If desired, animated films can also be made barrier-free and thus support inclusivity.

Our team of talented illustrators, experienced motion designers, recording studios, music composers and voice agencies are ready to bring your custom animation project to life. As a reliable partner, we accompany you from brainstorming to cost estimation and implementation.

Let's bring your message to life together - contact us to learn more about our tailor-made solutions!